Weavers Brain Unveils Agentmax Platform

Weavers Brain unveiled Agentmax, an AI agent platform, at the 2027 Weavers Brain Tech Day at L Tower in Seoul’s Yangjae district on the 3rd. The platform creates specialized agents to help users take concrete actions, such as studying or making a purchase. The company said it combined its conversational AI with “action AI” technology designed to motivate users. Its flagship agents are MaxTutor, an AI English instructor, and MaxSales, a sales representative.

Agentmax’s core is EDRA, a conversation design engine that builds exchanges around four stages: Empathy, Diagnosis, Reframe and Action. The company measures results by the “behavioral conversion rate,” or the share of users who take an action such as completing a lesson or requesting a consultation; it cites learning retention as a key metric. CEO Jo Se-won said 63% of users who signed up between September 2025 and June 2026 were still studying three months after registration, calling that a rare figure in the education industry.

Weavers Brain said EDRA’s conversation design draws on 10 years of accumulated phone-learning data and conversations involving 1.23 million members. MaxTutor and MaxSales serve different fields but use the same data to create conversations that motivate users. In a demonstration, MaxSales explained an electric bicycle to a customer, answered questions about waterproofing and price, and responded to concerns about cost by breaking the monthly installment into a daily amount, presenting comparisons with competing products and outlining discounts.

MaxSales operates in three stages: “listen, judge and act.” It isolates the customer’s voice from surrounding sounds and converts it to text, chooses how to respond based on the conversation and Weavers Brain’s more than 10 years of sales know-how, then delivers a spoken reply and opens relevant screens in a browser. Chief AI Officer Kim Min-sam said selling through phone calls alone, without a webpage, was possible, but the ultimate goal was to improve the sales or purchase experience through webpages or mobile devices.

MaxTutor is already operating through Weavers Brain’s MaxAI service, while MaxSales will be supplied for South Korean sales by AI glasses maker Even Realities. The company said it is pursuing technology supply and business cooperation with NE Neungyule, developing customized agents with Flexcil, and has signed a memorandum of understanding with Hankuk University of Foreign Studies to develop a multilingual AI tutor. Jo said the company recorded 41.5 billion won in revenue and 3.2 billion won in operating profit last year, and funds AI development with earnings from its existing business. Weavers Brain plans to grow through a business-to-business-to-consumer model, supplying agents to companies that then serve consumers, and said it aims to turn technology already supplied to multiple partners into a complete product.

Weavers Brain unveiled Agentmax, an AI agent platform, at the 2027 Weavers Brain Tech Day at L Tower in Seoul’s Yangjae district on the 3rd. The platform creates specialized agents to help users take concrete actions, such as studying or making a purchase. The company said it combined its conversational AI with “action AI” technology designed to motivate users. Its flagship agents are MaxTutor, an AI English instructor, and MaxSales, a sales representative.

Agentmax’s core is EDRA, a conversation design engine that builds exchanges around four stages: Empathy, Diagnosis, Reframe and Action. The company measures results by the “behavioral conversion rate,” or the share of users who take an action such as completing a lesson or requesting a consultation; it cites learning retention as a key metric. CEO Jo Se-won said 63% of users who signed up between September 2025 and June 2026 were still studying three months after registration, calling that a rare figure in the education industry.

Weavers Brain said EDRA’s conversation design draws on 10 years of accumulated phone-learning data and conversations involving 1.23 million members. MaxTutor and MaxSales serve different fields but use the same data to create conversations that motivate users. In a demonstration, MaxSales explained an electric bicycle to a customer, answered questions about waterproofing and price, and responded to concerns about cost by breaking the monthly installment into a daily amount, presenting comparisons with competing products and outlining discounts.

MaxSales operates in three stages: “listen, judge and act.” It isolates the customer’s voice from surrounding sounds and converts it to text, chooses how to respond based on the conversation and Weavers Brain’s more than 10 years of sales know-how, then delivers a spoken reply and opens relevant screens in a browser. Chief AI Officer Kim Min-sam said selling through phone calls alone, without a webpage, was possible, but the ultimate goal was to improve the sales or purchase experience through webpages or mobile devices.

MaxTutor is already operating through Weavers Brain’s MaxAI service, while MaxSales will be supplied for South Korean sales by AI glasses maker Even Realities. The company said it is pursuing technology supply and business cooperation with NE Neungyule, developing customized agents with Flexcil, and has signed a memorandum of understanding with Hankuk University of Foreign Studies to develop a multilingual AI tutor. Jo said the company recorded 41.5 billion won in revenue and 3.2 billion won in operating profit last year, and funds AI development with earnings from its existing business. Weavers Brain plans to grow through a business-to-business-to-consumer model, supplying agents to companies that then serve consumers, and said it aims to turn technology already supplied to multiple partners into a complete product.